WPP and others roll out AI-generated campaigns as Facebook owner Meta plans to let firms create their own ads WPP chief Mark Read to step down as agency battles AI From using motion capture tech to allow the Indian cricketing star Rahul Dravid to give personalised coaching tips for children to an algorithm trained on …
‘The death of creativity’? AI job fears stalk advertising industry Read More »
Officials are piloting package of AI tools known as ‘Humphrey’ – named after character in TV sitcom Yes, Minister All civil servants in England and Wales will get practical training in how to use artificial intelligence (AI) to speed up their work from this autumn, the Guardian has learned: More than 400,000 civil servants will …
All civil servants in England and Wales to get AI training Read More »
The new ROG Xbox Ally handheld games machines will be available at the end of the year – here’s what it’s like to play on one Just a few days after Nintendo finally released its follow-up to the Switch, Microsoft has announced its own long-rumoured handheld console: the Xbox Ally. This is a very big …
‘Inconceivable even three years ago’: hands-on with Xbox’s flashy new handheld console Read More »
With number of young girls sharing videos rising, study says following instructions can irritate skin and lead to allergies Skincare regimes demonstrated by young influencers on TikTok offer little to no benefit, researchers have found, adding that on the contrary they raise the risk of skin irritations and lifelong allergies in children. The team behind …
Teenage girls’ TikTok skincare regimes offer little to no benefit, research shows Read More »
Film institute’s report raises fears AI will eliminate junior roles in film, TV, video game and special effects industries Artificial intelligence companies are plundering 130,000 film and TV scripts to train their models in a raid on copyrighted material that poses a “direct threat” to the future of the UK screen sector, according to the …
AI plundering scripts poses ‘direct threat’ to UK screen sector, says BFI Read More »
Ofcom ‘considering the concerns’ raised after claim that up to 90% of risk assessments will be carried out by AI Internet safety campaigners have urged the UK’s communications watchdog to limit the use of artificial intelligence in crucial risk assessments after a report that Mark Zuckerberg’s Meta was planning to automate checks. Ofcom said it …
UK campaigners raise alarm over report of Meta plan to use AI for risk checks Read More »
Suspension comes as 13m students take four-day gaokao tests for limited spots at country’s universities Big Chinese tech companies appear to have turned off some AI functions to prevent cheating during the country’s highly competitive university entrance exams. More than 13.3 million students are sitting the four-day gaokao exams, which began on Saturday and determine …
Chinese tech firms freeze AI tools in crackdown on exam cheats Read More »
Influential researcher claims disruption in jobs market from generative AI has already begun and warns of possibility of ‘gradual disempowerment to AI’ Get our breaking news email, free app or daily news podcast The US administration’s targeting of academic research and international students is a “great gift” to China in the race to compete on …
When political spam landed in Priya Dev’s inbox during the last election campaign, she decided to track down the source Get our breaking news email, free app or daily news podcast Priya Dev has a clue on how political spam ended up in her inbox during the 2025 federal election campaign. Like many Australians, Dev …
How did you get my number? Inside the shadowy world of data brokers Read More »
We’re obsessed with narratives about powerful men and how they got that way. But our mania for founder myths obscures an ideology of inequality One Saturday in the spring of 2021, a little achy after receiving our first doses of the Covid-19 vaccine, my husband and I decided to stay in bed and click on …
America’s infatuation with boy geniuses and ‘Great Men’ is ruining us Read More »
