How YouTube (and Skibidi Toilet) changed the Christmas toys market
The shift from live TV to video platforms has made toy makers and sellers rethink products and where to sell them Letters to Santa used to be filled with ideas from the Argos catalogue or adverts on children’s telly, but for today’s kids raised on “swiping and streaming” YouTube is their shop window – which …
How YouTube (and Skibidi Toilet) changed the Christmas toys market Read More »









