{"id":15309,"date":"2024-07-27T07:37:55","date_gmt":"2024-07-27T05:37:55","guid":{"rendered":"https:\/\/costops.com\/index.php\/2024\/07\/27\/robots-sacked-screenings-shut-down-a-new-movement-of-luddites-is-rising-up-against-ai-ed-newton-rex\/"},"modified":"2024-07-27T07:37:55","modified_gmt":"2024-07-27T05:37:55","slug":"robots-sacked-screenings-shut-down-a-new-movement-of-luddites-is-rising-up-against-ai-ed-newton-rex","status":"publish","type":"post","link":"http:\/\/costops.com\/index.php\/2024\/07\/27\/robots-sacked-screenings-shut-down-a-new-movement-of-luddites-is-rising-up-against-ai-ed-newton-rex\/","title":{"rendered":"Robots sacked, screenings shut down: a new movement of luddites is rising up against AI | Ed Newton-Rex"},"content":{"rendered":"

Company after company is swallowing the hype, only to be forced into embarrassing walkbacks by anti-AI backlash <\/p>\n

Earlier this month, a popular lifestyle magazine introduced a new \u201cfashion and lifestyle editor\u201d to its huge social media following. \u201cReem\u201d<\/a>, who on first glance looked like a twentysomething woman who understood both fashion and lifestyle, was proudly announced as an \u201cAI enhanced team member\u201d. That is, a fake person, generated by artificial intelligence. Reem would be making product recommendations to SheerLuxe\u2019s followers \u2013 or, to put it another way, doing what SheerLuxe would otherwise pay a person to do. The reaction was entirely predictable: outrage<\/a>, followed by a hastily issued apology. One suspects Reem may not become a staple of its editorial team.<\/p>\n

This is just the latest in a long line of walkbacks of \u201cexciting AI projects\u201d that have been met with fury by the people they\u2019re meant to excite. The Prince Charles Cinema in Soho, London, cancelled<\/a> a screening of an AI-written film in June, because its regulars vehemently objected. Lego was pressured<\/a> to take down a series of AI-generated images it published on its website. Doctor Who started experimenting with generative AI, but quickly stopped<\/a> after a wave of complaints. A company swallows the AI hype, thinks jumping on board will paint it as innovative, and entirely fails to understand the growing anti-AI sentiment taking hold among many of its customers.<\/p>\n

Continue reading…<\/a>
\nCompany after company is swallowing the hype, only to be forced into embarrassing walkbacks by anti-AI backlash
\nEarlier this month, a popular lifestyle magazine introduced a new \u201cfashion and lifestyle editor\u201d to its huge social media following. \u201cReem\u201d, who on first glance looked like a twentysomething woman who understood both fashion and lifestyle, was proudly announced as an \u201cAI enhanced team member\u201d. That is, a fake person, generated by artificial intelligence. Reem would be making product recommendations to SheerLuxe\u2019s followers \u2013 or, to put it another way, doing what SheerLuxe would otherwise pay a person to do. The reaction was entirely predictable: outrage, followed by a hastily issued apology. One suspects Reem may not become a staple of its editorial team.
\nThis is just the latest in a long line of walkbacks of \u201cexciting AI projects\u201d that have been met with fury by the people they\u2019re meant to excite. The Prince Charles Cinema in Soho, London, cancelled a screening of an AI-written film in June, because its regulars vehemently objected. Lego was pressured to take down a series of AI-generated images it published on its website. Doctor Who started experimenting with generative AI, but quickly stopped after a wave of complaints. A company swallows the AI hype, thinks jumping on board will paint it as innovative, and entirely fails to understand the growing anti-AI sentiment taking hold among many of its customers. Continue reading…Technology | The Guardian<\/p>\n","protected":false},"excerpt":{"rendered":"

Company after company is swallowing the hype, only to be forced into embarrassing walkbacks by anti-AI backlash Earlier this month, a popular lifestyle magazine introduced a new \u201cfashion and lifestyle editor\u201d to its huge social media following. \u201cReem\u201d, who on first glance looked like a twentysomething woman who understood both fashion and lifestyle, was proudly …<\/p>\n

Robots sacked, screenings shut down: a new movement of luddites is rising up against AI | Ed Newton-Rex<\/span> Read More »<\/a><\/p>\n","protected":false},"author":0,"featured_media":15310,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/15309"}],"collection":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/comments?post=15309"}],"version-history":[{"count":0,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/15309\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media\/15310"}],"wp:attachment":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media?parent=15309"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/categories?post=15309"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/tags?post=15309"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}