{"id":15409,"date":"2024-08-05T13:38:13","date_gmt":"2024-08-05T11:38:13","guid":{"rendered":"http:\/\/costops.com\/index.php\/2024\/08\/05\/sound-clashes-are-a-thrilling-reggae-tradition-will-ai-ruin-them\/"},"modified":"2024-08-05T13:38:13","modified_gmt":"2024-08-05T11:38:13","slug":"sound-clashes-are-a-thrilling-reggae-tradition-will-ai-ruin-them","status":"publish","type":"post","link":"http:\/\/costops.com\/index.php\/2024\/08\/05\/sound-clashes-are-a-thrilling-reggae-tradition-will-ai-ruin-them\/","title":{"rendered":"Sound clashes are a thrilling reggae tradition. Will AI ruin them?"},"content":{"rendered":"<p>The use of fake AI vocals \u2013 including those of Donald Trump \u2013 is sending shockwaves through this historic scene. At a Montego Bay clash, performers debate their culture\u2019s future<\/p>\n<p>Four days after the attempt on his life, the voice of Donald Trump booms from the speakers in Montego Bay, Jamaica: \u201cIf they needed an assassin, they should have sent for Bodyguard \u2026 about to commit a quadruple murder at Sumfest in Montego Bay.\u201d The audience are taken by surprise, having been primed for a reggae riddim to drop, and laugh.<\/p>\n<p>The Bodyguard crew have just taken to the stage at Sumfest Global Sound Clash, a musical gladiatorial contest where sound systems battle against one another with creative mixing, hyped-up MCs and exclusive \u2013 often incendiary \u2013 recordings featuring star guests and in-jokes. AI vocalists such as this fake Trump, however, are sending shockwaves through a decades-old musical tradition in which authenticity and originality are paramount, and sound systems pay premium rates to artists to get vocals for clashes.<\/p>\n<p> <a href=\"https:\/\/www.theguardian.com\/music\/article\/2024\/aug\/05\/sound-clashes-are-a-thrilling-reggae-tradition-will-ai-ruin-them\">Continue reading&#8230;<\/a><br \/>\n<img src=\"https:\/\/i.guim.co.uk\/img\/media\/8b67700d80cf3a5104b19ecc1848096f0b445ec9\/0_396_6048_3628\/master\/6048.jpg?width=140&amp;quality=85&amp;auto=format&amp;fit=max&amp;s=4f1c49115610df79e32d47480dfbde05\" title=\"Sound clashes are a thrilling reggae tradition. Will AI ruin them?\" \/>The use of fake AI vocals \u2013 including those of Donald Trump \u2013 is sending shockwaves through this historic scene. At a Montego Bay clash, performers debate their culture\u2019s future<br \/>\nFour days after the attempt on his life, the voice of Donald Trump booms from the speakers in Montego Bay, Jamaica: \u201cIf they needed an assassin, they should have sent for Bodyguard \u2026 about to commit a quadruple murder at Sumfest in Montego Bay.\u201d The audience are taken by surprise, having been primed for a reggae riddim to drop, and laugh.<br \/>\nThe Bodyguard crew have just taken to the stage at Sumfest Global Sound Clash, a musical gladiatorial contest where sound systems battle against one another with creative mixing, hyped-up MCs and exclusive \u2013 often incendiary \u2013 recordings featuring star guests and in-jokes. AI vocalists such as this fake Trump, however, are sending shockwaves through a decades-old musical tradition in which authenticity and originality are paramount, and sound systems pay premium rates to artists to get vocals for clashes. Continue reading&#8230;Technology | The Guardian<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The use of fake AI vocals \u2013 including those of Donald Trump \u2013 is sending shockwaves through this historic scene. At a Montego Bay clash, performers debate their culture\u2019s future Four days after the attempt on his life, the voice of Donald Trump booms from the speakers in Montego Bay, Jamaica: \u201cIf they needed an &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"http:\/\/costops.com\/index.php\/2024\/08\/05\/sound-clashes-are-a-thrilling-reggae-tradition-will-ai-ruin-them\/\"> <span class=\"screen-reader-text\">Sound clashes are a thrilling reggae tradition. Will AI ruin them?<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":0,"featured_media":15410,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/15409"}],"collection":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/comments?post=15409"}],"version-history":[{"count":0,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/15409\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media\/15410"}],"wp:attachment":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media?parent=15409"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/categories?post=15409"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/tags?post=15409"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}