{"id":17585,"date":"2025-02-01T20:39:11","date_gmt":"2025-02-01T19:39:11","guid":{"rendered":"https:\/\/costops.com\/index.php\/2025\/02\/01\/i-lost-10-years-of-my-life-how-uk-betting-giants-unlawful-marketing-kept-suicidal-gambler-hooked\/"},"modified":"2025-02-01T20:39:11","modified_gmt":"2025-02-01T19:39:11","slug":"i-lost-10-years-of-my-life-how-uk-betting-giants-unlawful-marketing-kept-suicidal-gambler-hooked","status":"publish","type":"post","link":"http:\/\/costops.com\/index.php\/2025\/02\/01\/i-lost-10-years-of-my-life-how-uk-betting-giants-unlawful-marketing-kept-suicidal-gambler-hooked\/","title":{"rendered":"\u2018I lost 10 years of my life\u2019: how UK betting giant\u2019s unlawful marketing kept suicidal gambler hooked"},"content":{"rendered":"<p>Sam found himself getting sucked deeper and deeper in to betting, sometimes risking \u00a311,000 in a day. Now a judge has ruled he was unlawfully targeted<\/p>\n<p>At 1.17pm on 15 August 2018, Sam* logged in to his online betting account and gambled five days\u2019 worth of wages. Already deep in debt \u2013 having taken out 13 loans over three years, and with his marriage under strain \u2013 he had been desperate to quit.<\/p>\n<p>But Sky Betting &amp; Gaming, operator of Sky Bet, Casino, and Vegas, had other ideas. Having labelled him a \u201chigh value\u201d customer, and not realising he was at risk, it had sent him an email promising a \u00a3100 bonus if he spent \u00a3400 on a casino game. \u201cWell done on making it past level 2. Can you make it even further this week?\u201d it said. Soon after receiving it, Sam deposited \u00a3400.<\/p>\n<p> <a href=\"https:\/\/www.theguardian.com\/society\/2025\/feb\/01\/i-lost-10-years-of-my-life-how-uk-betting-giants-unlawful-marketing-kept-suicidal-gambler-hooked\">Continue reading&#8230;<\/a><br \/>\n<img src=\"https:\/\/i.guim.co.uk\/img\/media\/461511309287b09572cb0f36dd369924a3454a42\/0_16_2480_1488\/master\/2480.jpg?width=140&amp;quality=85&amp;auto=format&amp;fit=max&amp;s=03a999b285bd7e2bfb0e249a9e1284b4\" title=\"\u2018I lost 10 years of my life\u2019: how UK betting giant\u2019s unlawful marketing kept suicidal gambler hooked\" \/>Sam found himself getting sucked deeper and deeper in to betting, sometimes risking \u00a311,000 in a day. Now a judge has ruled he was unlawfully targeted<br \/>\nAt 1.17pm on 15 August 2018, Sam* logged in to his online betting account and gambled five days\u2019 worth of wages. Already deep in debt \u2013 having taken out 13 loans over three years, and with his marriage under strain \u2013 he had been desperate to quit.<br \/>\nBut Sky Betting &amp; Gaming, operator of Sky Bet, Casino, and Vegas, had other ideas. Having labelled him a \u201chigh value\u201d customer, and not realising he was at risk, it had sent him an email promising a \u00a3100 bonus if he spent \u00a3400 on a casino game. \u201cWell done on making it past level 2. Can you make it even further this week?\u201d it said. Soon after receiving it, Sam deposited \u00a3400. Continue reading&#8230;Technology | The Guardian<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sam found himself getting sucked deeper and deeper in to betting, sometimes risking \u00a311,000 in a day. Now a judge has ruled he was unlawfully targeted At 1.17pm on 15 August 2018, Sam* logged in to his online betting account and gambled five days\u2019 worth of wages. Already deep in debt \u2013 having taken out &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"http:\/\/costops.com\/index.php\/2025\/02\/01\/i-lost-10-years-of-my-life-how-uk-betting-giants-unlawful-marketing-kept-suicidal-gambler-hooked\/\"> <span class=\"screen-reader-text\">\u2018I lost 10 years of my life\u2019: how UK betting giant\u2019s unlawful marketing kept suicidal gambler hooked<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":0,"featured_media":17586,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/17585"}],"collection":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/comments?post=17585"}],"version-history":[{"count":0,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/17585\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media\/17586"}],"wp:attachment":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media?parent=17585"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/categories?post=17585"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/tags?post=17585"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}