{"id":18311,"date":"2025-03-30T15:37:54","date_gmt":"2025-03-30T13:37:54","guid":{"rendered":"https:\/\/costops.com\/index.php\/2025\/03\/30\/calling-all-fashion-models-now-ai-is-coming-for-you\/"},"modified":"2025-03-30T15:37:54","modified_gmt":"2025-03-30T13:37:54","slug":"calling-all-fashion-models-now-ai-is-coming-for-you","status":"publish","type":"post","link":"http:\/\/costops.com\/index.php\/2025\/03\/30\/calling-all-fashion-models-now-ai-is-coming-for-you\/","title":{"rendered":"Calling all fashion models \u2026 now AI is coming for you"},"content":{"rendered":"

As fashion brands create AI \u2018twins\u2019 with models\u2019 permission, some believe this is just another form of exploitation<\/p>\n

The impact of AI has been felt across industries from Hollywood to publishing \u2013 and now it\u2019s come for modelling. H&M announced<\/a> last week that it would create AI \u201ctwins\u201d of 30 models with the intention of using them in social media posts and marketing imagery if the model gives her permission.<\/p>\n

In a statement, J\u00f6rgen Andersson, the chief creative officer at H&M, described the idea as \u201csomething that will enhance our creative process and how we work with marketing but fundamentally not change our human-centric approach in any way\u201d.<\/p>\n

Continue reading…<\/a>
\nAs fashion brands create AI \u2018twins\u2019 with models\u2019 permission, some believe this is just another form of exploitation
\nThe impact of AI has been felt across industries from Hollywood to publishing \u2013 and now it\u2019s come for modelling. H&M announced last week that it would create AI \u201ctwins\u201d of 30 models with the intention of using them in social media posts and marketing imagery if the model gives her permission.
\nIn a statement, J\u00f6rgen Andersson, the chief creative officer at H&M, described the idea as \u201csomething that will enhance our creative process and how we work with marketing but fundamentally not change our human-centric approach in any way\u201d. Continue reading…Technology | The Guardian<\/p>\n","protected":false},"excerpt":{"rendered":"

As fashion brands create AI \u2018twins\u2019 with models\u2019 permission, some believe this is just another form of exploitation The impact of AI has been felt across industries from Hollywood to publishing \u2013 and now it\u2019s come for modelling. H&M announced last week that it would create AI \u201ctwins\u201d of 30 models with the intention of …<\/p>\n

Calling all fashion models \u2026 now AI is coming for you<\/span> Read More »<\/a><\/p>\n","protected":false},"author":0,"featured_media":18312,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/18311"}],"collection":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/comments?post=18311"}],"version-history":[{"count":0,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/18311\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media\/18312"}],"wp:attachment":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media?parent=18311"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/categories?post=18311"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/tags?post=18311"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}