{"id":19479,"date":"2025-07-18T08:37:26","date_gmt":"2025-07-18T06:37:26","guid":{"rendered":"https:\/\/costops.com\/index.php\/2025\/07\/18\/netflix-uses-generative-ai-in-one-of-its-shows-for-first-time\/"},"modified":"2025-07-18T08:37:26","modified_gmt":"2025-07-18T06:37:26","slug":"netflix-uses-generative-ai-in-one-of-its-shows-for-first-time","status":"publish","type":"post","link":"http:\/\/costops.com\/index.php\/2025\/07\/18\/netflix-uses-generative-ai-in-one-of-its-shows-for-first-time\/","title":{"rendered":"Netflix uses generative AI in one of its shows for first time"},"content":{"rendered":"<p>Firm says technology used in El Eternauta is chance \u2018to help creators make films and series better, not just cheaper\u2019<\/p>\n<p>Netflix has used artificial intelligence in one of its TV shows for the first time, in a move the streaming company\u2019s boss said will make films and programmes cheaper and of better quality.<\/p>\n<p>Ted Sarandos, a co-chief executive of Netflix, said the Argentinian science fiction series <a href=\"https:\/\/www.theguardian.com\/world\/2025\/may\/11\/el-eternauta-netflix-series-hector-german-oesterheld\">El Eternauta (The Eternaut)<\/a> is the first it has made that involved using generative AI footage.<\/p>\n<p> <a href=\"https:\/\/www.theguardian.com\/media\/2025\/jul\/18\/netflix-uses-generative-ai-in-show-for-first-time-el-eternauta\">Continue reading&#8230;<\/a><br \/>\n<img src=\"https:\/\/i.guim.co.uk\/img\/media\/bedb24fd55be4d151812ad050d56681b9cd1b425\/1150_350_4537_3631\/master\/4537.jpg?width=140&amp;quality=85&amp;auto=format&amp;fit=max&amp;s=2a3aa549a36fb58cec8f9c3a015c32da\" title=\"Netflix uses generative AI in one of its shows for first time\" \/>Firm says technology used in El Eternauta is chance \u2018to help creators make films and series better, not just cheaper\u2019<br \/>\nNetflix has used artificial intelligence in one of its TV shows for the first time, in a move the streaming company\u2019s boss said will make films and programmes cheaper and of better quality.<br \/>\nTed Sarandos, a co-chief executive of Netflix, said the Argentinian science fiction series El Eternauta (The Eternaut) is the first it has made that involved using generative AI footage. Continue reading&#8230;Technology | The Guardian<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Firm says technology used in El Eternauta is chance \u2018to help creators make films and series better, not just cheaper\u2019 Netflix has used artificial intelligence in one of its TV shows for the first time, in a move the streaming company\u2019s boss said will make films and programmes cheaper and of better quality. Ted Sarandos, &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"http:\/\/costops.com\/index.php\/2025\/07\/18\/netflix-uses-generative-ai-in-one-of-its-shows-for-first-time\/\"> <span class=\"screen-reader-text\">Netflix uses generative AI in one of its shows for first time<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":0,"featured_media":19480,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/19479"}],"collection":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/comments?post=19479"}],"version-history":[{"count":0,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/19479\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media\/19480"}],"wp:attachment":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media?parent=19479"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/categories?post=19479"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/tags?post=19479"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}