{"id":19537,"date":"2025-07-24T15:37:33","date_gmt":"2025-07-24T13:37:33","guid":{"rendered":"http:\/\/costops.com\/index.php\/2025\/07\/24\/ai-summaries-cause-devastating-drop-in-audiences-online-news-media-told\/"},"modified":"2025-07-24T15:37:33","modified_gmt":"2025-07-24T13:37:33","slug":"ai-summaries-cause-devastating-drop-in-audiences-online-news-media-told","status":"publish","type":"post","link":"http:\/\/costops.com\/index.php\/2025\/07\/24\/ai-summaries-cause-devastating-drop-in-audiences-online-news-media-told\/","title":{"rendered":"AI summaries cause \u2018devastating\u2019 drop in audiences, online news media told"},"content":{"rendered":"

Exclusive: Study claims sites previously ranked first can lose 79% of traffic if results appear below Google Overview<\/p>\n

News companies have been warned of a \u201cdevastating impact\u201d on online audiences as search results are replaced by AI summaries, after a new study claimed it caused up to 80% fewer clickthroughs.<\/p>\n

The threat posed by Google\u2019s AI Overviews, which summarise a search result with a block of text, has rapidly risen to the top of the concerns among media owners. Some regard it as an existential threat to outlets reliant on search result traffic.<\/p>\n

Continue reading…<\/a>
\nExclusive: Study claims sites previously ranked first can lose 79% of traffic if results appear below Google Overview
\nNews companies have been warned of a \u201cdevastating impact\u201d on online audiences as search results are replaced by AI summaries, after a new study claimed it caused up to 80% fewer clickthroughs.
\nThe threat posed by Google\u2019s AI Overviews, which summarise a search result with a block of text, has rapidly risen to the top of the concerns among media owners. Some regard it as an existential threat to outlets reliant on search result traffic. Continue reading…Technology | The Guardian<\/p>\n","protected":false},"excerpt":{"rendered":"

Exclusive: Study claims sites previously ranked first can lose 79% of traffic if results appear below Google Overview News companies have been warned of a \u201cdevastating impact\u201d on online audiences as search results are replaced by AI summaries, after a new study claimed it caused up to 80% fewer clickthroughs. The threat posed by Google\u2019s …<\/p>\n

AI summaries cause \u2018devastating\u2019 drop in audiences, online news media told<\/span> Read More »<\/a><\/p>\n","protected":false},"author":0,"featured_media":19538,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/19537"}],"collection":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/comments?post=19537"}],"version-history":[{"count":0,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/19537\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media\/19538"}],"wp:attachment":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media?parent=19537"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/categories?post=19537"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/tags?post=19537"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}