{"id":21407,"date":"2026-01-01T17:37:20","date_gmt":"2026-01-01T16:37:20","guid":{"rendered":"https:\/\/costops.com\/index.php\/2026\/01\/01\/apple-reportedly-cuts-production-of-vision-pro-headset-after-poor-sales\/"},"modified":"2026-01-01T17:37:20","modified_gmt":"2026-01-01T16:37:20","slug":"apple-reportedly-cuts-production-of-vision-pro-headset-after-poor-sales","status":"publish","type":"post","link":"http:\/\/costops.com\/index.php\/2026\/01\/01\/apple-reportedly-cuts-production-of-vision-pro-headset-after-poor-sales\/","title":{"rendered":"Apple reportedly cuts production of Vision Pro headset after poor sales"},"content":{"rendered":"<p>Company had hoped the virtual reality device would herald a new era in \u2018spatial computing\u2019<\/p>\n<p>Poor sales have reportedly forced Apple to cut production of the Vision Pro headset that it had hoped would herald a new era in \u201cspatial computing\u201d.<\/p>\n<p>The tech company also reduced marketing for Vision Pro by more than 95% last year, according to the market intelligence group Sensor Tower in figures first reported by <a href=\"https:\/\/www.ft.com\/content\/ab817ba1-15ec-473f-b609-5b5016b3258d\">the Financial Times<\/a>.<\/p>\n<p> <a href=\"https:\/\/www.theguardian.com\/technology\/2026\/jan\/01\/apple-reportedly-cuts-production-vision-pro-headset-poor-sales\">Continue reading&#8230;<\/a><br \/>\n<img src=\"https:\/\/i.guim.co.uk\/img\/media\/b83b980b434418f4b34e87421cabd8f9d97fef6e\/822_0_4583_3667\/master\/4583.jpg?width=140&amp;quality=85&amp;auto=format&amp;fit=max&amp;s=3acf73f2b9e3adfb717943ff67ce3f29\" title=\"Apple reportedly cuts production of Vision Pro headset after poor sales\" \/>Company had hoped the virtual reality device would herald a new era in \u2018spatial computing\u2019<br \/>\nPoor sales have reportedly forced Apple to cut production of the Vision Pro headset that it had hoped would herald a new era in \u201cspatial computing\u201d.<br \/>\nThe tech company also reduced marketing for Vision Pro by more than 95% last year, according to the market intelligence group Sensor Tower in figures first reported by the Financial Times. Continue reading&#8230;Technology | The Guardian<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Company had hoped the virtual reality device would herald a new era in \u2018spatial computing\u2019 Poor sales have reportedly forced Apple to cut production of the Vision Pro headset that it had hoped would herald a new era in \u201cspatial computing\u201d. The tech company also reduced marketing for Vision Pro by more than 95% last &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"http:\/\/costops.com\/index.php\/2026\/01\/01\/apple-reportedly-cuts-production-of-vision-pro-headset-after-poor-sales\/\"> <span class=\"screen-reader-text\">Apple reportedly cuts production of Vision Pro headset after poor sales<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":0,"featured_media":21408,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/21407"}],"collection":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/comments?post=21407"}],"version-history":[{"count":0,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/21407\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media\/21408"}],"wp:attachment":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media?parent=21407"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/categories?post=21407"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/tags?post=21407"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}