{"id":22569,"date":"2026-04-01T17:37:16","date_gmt":"2026-04-01T15:37:16","guid":{"rendered":"https:\/\/costops.com\/index.php\/2026\/04\/01\/why-is-gaming-becoming-so-expensive-the-answer-is-found-in-ai\/"},"modified":"2026-04-01T17:37:16","modified_gmt":"2026-04-01T15:37:16","slug":"why-is-gaming-becoming-so-expensive-the-answer-is-found-in-ai","status":"publish","type":"post","link":"http:\/\/costops.com\/index.php\/2026\/04\/01\/why-is-gaming-becoming-so-expensive-the-answer-is-found-in-ai\/","title":{"rendered":"Why is gaming becoming so expensive? The answer is found in AI"},"content":{"rendered":"

We are paying more for a PlayStation so that idiots can use ChatGPT to mislead people on dating apps \u2013 something is rotten in the state of gaming<\/p>\n

\u2022 Don\u2019t get Pushing Buttons delivered to your inbox? Sign up here<\/strong><\/a><\/p>\n

When the PlayStation 5 launched almost five and a half years ago, it was listed at \u00a3449 in the UK. If you were to buy one at the recommended retail price today, it would be \u00a3569.99, or \u00a3789.99 for the updated Pro model. Sony has just raised the price<\/a> of its console by another \u00a390, the latest in a series of hikes. This is unprecedented: consoles have always decreased <\/em>in price over time (until they become retro collectibles \u2013 the other day, I saw someone asking \u00a3200 for a SNES on Vinted). So, what\u2019s going on?<\/p>\n

Unfortunately, this is another case of artificial intelligence ruining things for everyone. AI data centres need lots and lots and lots of computing power to be able to present you with lies whenever you Google anything, and this has pushed up demand and pricing for RAM and storage. This isn\u2019t the only reason prices are rising \u2013 the wars in Ukraine and Iran have caused global economic disruption, and rampant inflation has eaten into many companies\u2019 bottom line. But AI is the cause that\u2019s easiest to get angry about, because it doesn\u2019t need to be this way.<\/p>\n

Continue reading…<\/a>
\nWe are paying more for a PlayStation so that idiots can use ChatGPT to mislead people on dating apps \u2013 something is rotten in the state of gaming
\n\u2022 Don\u2019t get Pushing Buttons delivered to your inbox? Sign up here
\nWhen the PlayStation 5 launched almost five and a half years ago, it was listed at \u00a3449 in the UK. If you were to buy one at the recommended retail price today, it would be \u00a3569.99, or \u00a3789.99 for the updated Pro model. Sony has just raised the price of its console by another \u00a390, the latest in a series of hikes. This is unprecedented: consoles have always decreased in price over time (until they become retro collectibles \u2013 the other day, I saw someone asking \u00a3200 for a SNES on Vinted). So, what\u2019s going on?
\nUnfortunately, this is another case of artificial intelligence ruining things for everyone. AI data centres need lots and lots and lots of computing power to be able to present you with lies whenever you Google anything, and this has pushed up demand and pricing for RAM and storage. This isn\u2019t the only reason prices are rising \u2013 the wars in Ukraine and Iran have caused global economic disruption, and rampant inflation has eaten into many companies\u2019 bottom line. But AI is the cause that\u2019s easiest to get angry about, because it doesn\u2019t need to be this way. Continue reading…Technology | The Guardian<\/p>\n","protected":false},"excerpt":{"rendered":"

We are paying more for a PlayStation so that idiots can use ChatGPT to mislead people on dating apps \u2013 something is rotten in the state of gaming \u2022 Don\u2019t get Pushing Buttons delivered to your inbox? Sign up here When the PlayStation 5 launched almost five and a half years ago, it was listed …<\/p>\n

Why is gaming becoming so expensive? The answer is found in AI<\/span> Read More »<\/a><\/p>\n","protected":false},"author":0,"featured_media":22570,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/22569"}],"collection":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/comments?post=22569"}],"version-history":[{"count":0,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/22569\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media\/22570"}],"wp:attachment":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media?parent=22569"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/categories?post=22569"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/tags?post=22569"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}