{"id":23686,"date":"2026-06-26T08:37:46","date_gmt":"2026-06-26T06:37:46","guid":{"rendered":"https:\/\/costops.com\/index.php\/2026\/06\/26\/apple-raises-ipad-and-macbook-prices-blaming-cost-of-chips-amid-ai-boom\/"},"modified":"2026-06-26T08:37:46","modified_gmt":"2026-06-26T06:37:46","slug":"apple-raises-ipad-and-macbook-prices-blaming-cost-of-chips-amid-ai-boom","status":"publish","type":"post","link":"http:\/\/costops.com\/index.php\/2026\/06\/26\/apple-raises-ipad-and-macbook-prices-blaming-cost-of-chips-amid-ai-boom\/","title":{"rendered":"Apple raises iPad and MacBook prices, blaming cost of chips amid AI boom"},"content":{"rendered":"<p>Company says it cannot shield customers from memory and storage chip costs \u2013 and iPhone hikes could be next<\/p>\n<p>Apple raised iPad and MacBook prices on Thursday, saying it could no longer shield customers from soaring memory and storage chip costs driven by the AI industry\u2019s data center buildout.<\/p>\n<p>The move does not affect Apple\u2019s cash cow, the iPhone. But it would take the starting price of the \u2060Neo, its lowest-priced laptop, from $599 to $699 mere months after launch.<\/p>\n<p> <a href=\"https:\/\/www.theguardian.com\/technology\/2026\/jun\/25\/apple-price-hike\">Continue reading&#8230;<\/a><br \/>\n<img src=\"https:\/\/i.guim.co.uk\/img\/media\/a9767d049cc130a0ca66bec33f0bcd31122457f3\/500_0_5000_4000\/master\/5000.jpg?width=140&amp;quality=85&amp;auto=format&amp;fit=max&amp;s=167c543be510af354e19f759fa38a5fd\" title=\"Apple raises iPad and MacBook prices, blaming cost of chips amid AI boom\" \/>Company says it cannot shield customers from memory and storage chip costs \u2013 and iPhone hikes could be next<br \/>\nApple raised iPad and MacBook prices on Thursday, saying it could no longer shield customers from soaring memory and storage chip costs driven by the AI industry\u2019s data center buildout.<br \/>\nThe move does not affect Apple\u2019s cash cow, the iPhone. But it would take the starting price of the \u2060Neo, its lowest-priced laptop, from $599 to $699 mere months after launch. Continue reading&#8230;Technology | The Guardian<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Company says it cannot shield customers from memory and storage chip costs \u2013 and iPhone hikes could be next Apple raised iPad and MacBook prices on Thursday, saying it could no longer shield customers from soaring memory and storage chip costs driven by the AI industry\u2019s data center buildout. The move does not affect Apple\u2019s &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"http:\/\/costops.com\/index.php\/2026\/06\/26\/apple-raises-ipad-and-macbook-prices-blaming-cost-of-chips-amid-ai-boom\/\"> <span class=\"screen-reader-text\">Apple raises iPad and MacBook prices, blaming cost of chips amid AI boom<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":0,"featured_media":23687,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/23686"}],"collection":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/comments?post=23686"}],"version-history":[{"count":0,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/23686\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media\/23687"}],"wp:attachment":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media?parent=23686"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/categories?post=23686"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/tags?post=23686"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}