{"id":25636,"date":"2026-10-24T19:37:18","date_gmt":"2026-10-24T17:37:18","guid":{"rendered":"https:\/\/costops.com\/index.php\/2026\/10\/24\/synthetic-twin-why-socceroo-cristian-volpato-is-the-latest-footballer-to-license-his-ai-clone\/"},"modified":"2026-10-24T19:37:18","modified_gmt":"2026-10-24T17:37:18","slug":"synthetic-twin-why-socceroo-cristian-volpato-is-the-latest-footballer-to-license-his-ai-clone","status":"publish","type":"post","link":"http:\/\/costops.com\/index.php\/2026\/10\/24\/synthetic-twin-why-socceroo-cristian-volpato-is-the-latest-footballer-to-license-his-ai-clone\/","title":{"rendered":"\u2018Synthetic twin\u2019: Why Socceroo Cristian Volpato is the latest footballer to license his AI clone"},"content":{"rendered":"<p>Athletes\u2019 scramble to control \u2013 and monetise \u2013 their digital identities at the cutting edge of AI rights deals<\/p>\n<ul>\n<li>\n<p>Get our <a href=\"https:\/\/www.theguardian.com\/email-newsletters?CMP=cvau_sfl\">new political email<\/a>, <a href=\"https:\/\/app.adjust.com\/w4u7jx3\">free app<\/a> or <a href=\"https:\/\/www.theguardian.com\/australia-news\/series\/full-story?CMP=cvau_sfl\">daily news podcast<\/a><\/p>\n<\/li>\n<\/ul>\n<p>The Socceroos star stares at the camera as he strides through an enormous atrium, the sound of his football boots on polished concrete echoing around him. Suddenly, he spawns four digital clones that peel off out of view to re-emerge in different settings around the world.<\/p>\n<p>This scene from a social media video is fake and generated by artificial intelligence. But it has been authorised by the very real 22-year-old footballer, Cristian Volpato, the latest professional athlete to licence and monetise his AI likeness.<\/p>\n<p> <a href=\"https:\/\/www.theguardian.com\/technology\/2026\/oct\/25\/synthetic-twin-why-socceroo-cristian-volpato-is-the-latest-footballer-to-license-his-ai-clone\">Continue reading&#8230;<\/a><br \/>\n<img src=\"https:\/\/i.guim.co.uk\/img\/media\/15cf4bbae81d34c1e12101107eb8ac8c8eaadef2\/0_0_5000_4000\/master\/5000.jpg?width=140&amp;quality=85&amp;auto=format&amp;fit=max&amp;s=5e46934f3a3e8f0990839f1a9241c2ae\" title=\"\u2018Synthetic twin\u2019: Why Socceroo Cristian Volpato is the latest footballer to license his AI clone\" \/>Athletes\u2019 scramble to control \u2013 and monetise \u2013 their digital identities at the cutting edge of AI rights deals<br \/>\nGet our new political email, free app or daily news podcast<br \/>\nThe Socceroos star stares at the camera as he strides through an enormous atrium, the sound of his football boots on polished concrete echoing around him. Suddenly, he spawns four digital clones that peel off out of view to re-emerge in different settings around the world.<br \/>\nThis scene from a social media video is fake and generated by artificial intelligence. But it has been authorised by the very real 22-year-old footballer, Cristian Volpato, the latest professional athlete to licence and monetise his AI likeness. Continue reading&#8230;Technology | The Guardian<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Athletes\u2019 scramble to control \u2013 and monetise \u2013 their digital identities at the cutting edge of AI rights deals Get our new political email, free app or daily news podcast The Socceroos star stares at the camera as he strides through an enormous atrium, the sound of his football boots on polished concrete echoing around &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"http:\/\/costops.com\/index.php\/2026\/10\/24\/synthetic-twin-why-socceroo-cristian-volpato-is-the-latest-footballer-to-license-his-ai-clone\/\"> <span class=\"screen-reader-text\">\u2018Synthetic twin\u2019: Why Socceroo Cristian Volpato is the latest footballer to license his AI clone<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":0,"featured_media":25637,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/25636"}],"collection":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/comments?post=25636"}],"version-history":[{"count":0,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/25636\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media\/25637"}],"wp:attachment":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media?parent=25636"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/categories?post=25636"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/tags?post=25636"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}