{"id":3467,"date":"2021-10-28T11:40:11","date_gmt":"2021-10-28T09:40:11","guid":{"rendered":"http:\/\/costops.com\/index.php\/2021\/10\/28\/amazon-sellers-target-uk-with-unsolicited-parcels-to-boost-sales\/"},"modified":"2021-10-28T11:40:11","modified_gmt":"2021-10-28T09:40:11","slug":"amazon-sellers-target-uk-with-unsolicited-parcels-to-boost-sales","status":"publish","type":"post","link":"http:\/\/costops.com\/index.php\/2021\/10\/28\/amazon-sellers-target-uk-with-unsolicited-parcels-to-boost-sales\/","title":{"rendered":"Amazon sellers target UK with unsolicited parcels to boost sales"},"content":{"rendered":"<p>Scam known as \u2018brushing\u2019 is deployed to increase ranking in Amazon search system<\/p>\n<p>More than 1m British households may have been targeted by a scam in which sellers on Amazon Marketplace send unsolicited packages to addresses in order to artificially increase their sales numbers, according to research.<\/p>\n<p>The technique, known as \u201cbrushing\u201d, involves sending items that are usually cheap to ship to unsuspecting people and logging them as genuine sales to increase a seller\u2019s sales statistics. The aim is to appear as highly ranked as possible in Amazon\u2019s search system, which prioritises those with high volumes and good reviews.<\/p>\n<p> <a href=\"https:\/\/www.theguardian.com\/technology\/2021\/oct\/28\/amazon-sellers-target-uk-with-unsolicited-parcels-to-boost-sales\">Continue reading&#8230;<\/a><br \/>\n<img src=\"https:\/\/i.guim.co.uk\/img\/media\/b9dfdf83824c1a3b483be20e7447ac583287b7d0\/0_177_5806_3485\/master\/5806.jpg?width=140&amp;quality=85&amp;auto=format&amp;fit=max&amp;s=1e0eacb37edea871875cbe90e3dc10c9\" title=\"Amazon sellers target UK with unsolicited parcels to boost sales\" \/>Scam known as \u2018brushing\u2019 is deployed to increase ranking in Amazon search system<br \/>\nMore than 1m British households may have been targeted by a scam in which sellers on Amazon Marketplace send unsolicited packages to addresses in order to artificially increase their sales numbers, according to research.<br \/>\nThe technique, known as \u201cbrushing\u201d, involves sending items that are usually cheap to ship to unsuspecting people and logging them as genuine sales to increase a seller\u2019s sales statistics. The aim is to appear as highly ranked as possible in Amazon\u2019s search system, which prioritises those with high volumes and good reviews. Continue reading&#8230;Technology | The Guardian<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Scam known as \u2018brushing\u2019 is deployed to increase ranking in Amazon search system More than 1m British households may have been targeted by a scam in which sellers on Amazon Marketplace send unsolicited packages to addresses in order to artificially increase their sales numbers, according to research. The technique, known as \u201cbrushing\u201d, involves sending items &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"http:\/\/costops.com\/index.php\/2021\/10\/28\/amazon-sellers-target-uk-with-unsolicited-parcels-to-boost-sales\/\"> <span class=\"screen-reader-text\">Amazon sellers target UK with unsolicited parcels to boost sales<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":0,"featured_media":3468,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/3467"}],"collection":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/comments?post=3467"}],"version-history":[{"count":0,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/3467\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media\/3468"}],"wp:attachment":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media?parent=3467"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/categories?post=3467"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/tags?post=3467"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}