{"id":4501,"date":"2022-01-25T14:38:00","date_gmt":"2022-01-25T13:38:00","guid":{"rendered":"http:\/\/costops.com\/index.php\/2022\/01\/25\/pushing-buttons-the-microsoft-activision-deal-is-a-chance-to-transform-game-development\/"},"modified":"2022-01-25T14:38:00","modified_gmt":"2022-01-25T13:38:00","slug":"pushing-buttons-the-microsoft-activision-deal-is-a-chance-to-transform-game-development","status":"publish","type":"post","link":"http:\/\/costops.com\/index.php\/2022\/01\/25\/pushing-buttons-the-microsoft-activision-deal-is-a-chance-to-transform-game-development\/","title":{"rendered":"Pushing Buttons: the Microsoft-Activision deal is a chance to transform game development"},"content":{"rendered":"<p>In this week\u2019s newsletter: whatever reservations we have about the merger, it\u2019s a chance to bring meaningful, positive change for the people who actually make games<\/p>\n<ul>\n<li><strong><a href=\"https:\/\/www.theguardian.com\/info\/ng-interactive\/2021\/nov\/24\/sign-up-for-pushing-buttons-keza-macdonalds-weekly-look-at-the-world-of-gaming\">Don\u2019t get Pushing Buttons delivered to your inbox? Sign up here<\/a><\/strong><\/li>\n<\/ul>\n<p><strong>Welcome to Pushing Buttons, the Guardian\u2019s gaming newsletter. If you\u2019d like to receive it in your inbox every week, just pop your email in below \u2013 and check your inbox (and spam) for the confirmation email.<\/strong><\/p>\n<p>Well. There\u2019s only one thing I was going to be talking about in this week\u2019s Pushing Buttons, isn\u2019t there? Since Microsoft very inconsiderately announced the biggest acquisition in gaming history just after last week\u2019s edition went out, the entire games industry has been in a flap. The $69bn deal to buy Call of Duty, World of Warcraft and Overwatch publisher Activision Blizzard absolutely dwarfs the $7.5bn that the house of Xbox paid for Zenimax\/Bethesda in 2020, which already had me feeling slightly uneasy about the amount of cash being thrown around by giant corporations (see also Tencent, whose run of acquisitions shows no sign of slowing down.)<\/p>\n<p> <a href=\"https:\/\/www.theguardian.com\/games\/2022\/jan\/25\/pushing-buttons-activision-blizzard-microsoft\">Continue reading&#8230;<\/a><br \/>\n<img src=\"https:\/\/i.guim.co.uk\/img\/media\/b8d3d6e4c523551c80163ffc69218bec75618e8d\/0_293_4399_2640\/master\/4399.jpg?width=140&amp;quality=85&amp;auto=format&amp;fit=max&amp;s=86f7964b15c9df94559ff2f73fbfa840\" title=\"Pushing Buttons: the Microsoft-Activision deal is a chance to transform game development\" \/>In this week\u2019s newsletter: whatever reservations we have about the merger, it\u2019s a chance to bring meaningful, positive change for the people who actually make games<br \/>\nDon\u2019t get Pushing Buttons delivered to your inbox? Sign up here<br \/>\nWelcome to Pushing Buttons, the Guardian\u2019s gaming newsletter. If you\u2019d like to receive it in your inbox every week, just pop your email in below \u2013 and check your inbox (and spam) for the confirmation email.<br \/>\nWell. There\u2019s only one thing I was going to be talking about in this week\u2019s Pushing Buttons, isn\u2019t there? Since Microsoft very inconsiderately announced the biggest acquisition in gaming history just after last week\u2019s edition went out, the entire games industry has been in a flap. The $69bn deal to buy Call of Duty, World of Warcraft and Overwatch publisher Activision Blizzard absolutely dwarfs the $7.5bn that the house of Xbox paid for Zenimax\/Bethesda in 2020, which already had me feeling slightly uneasy about the amount of cash being thrown around by giant corporations (see also Tencent, whose run of acquisitions shows no sign of slowing down.) Continue reading&#8230;Technology | The Guardian<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In this week\u2019s newsletter: whatever reservations we have about the merger, it\u2019s a chance to bring meaningful, positive change for the people who actually make games Don\u2019t get Pushing Buttons delivered to your inbox? Sign up here Welcome to Pushing Buttons, the Guardian\u2019s gaming newsletter. If you\u2019d like to receive it in your inbox every &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"http:\/\/costops.com\/index.php\/2022\/01\/25\/pushing-buttons-the-microsoft-activision-deal-is-a-chance-to-transform-game-development\/\"> <span class=\"screen-reader-text\">Pushing Buttons: the Microsoft-Activision deal is a chance to transform game development<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":0,"featured_media":4502,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/4501"}],"collection":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/comments?post=4501"}],"version-history":[{"count":0,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/4501\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media\/4502"}],"wp:attachment":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media?parent=4501"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/categories?post=4501"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/tags?post=4501"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}