{"id":5313,"date":"2022-04-10T05:38:21","date_gmt":"2022-04-10T03:38:21","guid":{"rendered":"http:\/\/costops.com\/index.php\/2022\/04\/10\/how-south-asias-bridal-industry-built-a-whatsapp-empire\/"},"modified":"2022-04-10T05:38:21","modified_gmt":"2022-04-10T03:38:21","slug":"how-south-asias-bridal-industry-built-a-whatsapp-empire","status":"publish","type":"post","link":"http:\/\/costops.com\/index.php\/2022\/04\/10\/how-south-asias-bridal-industry-built-a-whatsapp-empire\/","title":{"rendered":"How south Asia\u2019s bridal industry built a WhatsApp empire"},"content":{"rendered":"

Diaspora families typically travel to the region each year for wedding shopping. But the pandemic has changed everything<\/p>\n

Once a year, between December and February, brides-to-be and their families from all over the the US and Europe flock to India and Pakistan to escape the cold, wintry weather, visit family and, perhaps most importantly, shop for wedding outfits.<\/p>\n

Designers and retailers prepare for the influx of non-residential Indians, or NRIs, by setting up sales, pop-up events or previews of their upcoming lines of lehenga cholis, anarkali and saris.<\/p>\n

Continue reading…<\/a>
\nDiaspora families typically travel to the region each year for wedding shopping. But the pandemic has changed everything
\nOnce a year, between December and February, brides-to-be and their families from all over the the US and Europe flock to India and Pakistan to escape the cold, wintry weather, visit family and, perhaps most importantly, shop for wedding outfits.
\nDesigners and retailers prepare for the influx of non-residential Indians, or NRIs, by setting up sales, pop-up events or previews of their upcoming lines of lehenga cholis, anarkali and saris. Continue reading…Technology | The Guardian<\/p>\n","protected":false},"excerpt":{"rendered":"

Diaspora families typically travel to the region each year for wedding shopping. But the pandemic has changed everything Once a year, between December and February, brides-to-be and their families from all over the the US and Europe flock to India and Pakistan to escape the cold, wintry weather, visit family and, perhaps most importantly, shop …<\/p>\n

How south Asia\u2019s bridal industry built a WhatsApp empire<\/span> Read More »<\/a><\/p>\n","protected":false},"author":0,"featured_media":5314,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/5313"}],"collection":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/comments?post=5313"}],"version-history":[{"count":0,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/5313\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media\/5314"}],"wp:attachment":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media?parent=5313"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/categories?post=5313"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/tags?post=5313"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}