{"id":6737,"date":"2022-08-19T15:39:13","date_gmt":"2022-08-19T13:39:13","guid":{"rendered":"http:\/\/costops.com\/index.php\/2022\/08\/19\/google-will-modify-search-algorithms-to-tackle-clickbait\/"},"modified":"2022-08-19T15:39:13","modified_gmt":"2022-08-19T13:39:13","slug":"google-will-modify-search-algorithms-to-tackle-clickbait","status":"publish","type":"post","link":"http:\/\/costops.com\/index.php\/2022\/08\/19\/google-will-modify-search-algorithms-to-tackle-clickbait\/","title":{"rendered":"Google will modify search algorithms to tackle clickbait"},"content":{"rendered":"<p>Content written to appear high up on web search results will be targeted with new changes, the company says <\/p>\n<p>Google is tweaking its search results in an effort to prioritise \u201ccontent by people, for people\u201d and fight back against the scourge of clickbait, the company says.<\/p>\n<p>\u201cWe know people don\u2019t find content helpful if it seems like it was designed to attract clicks rather than inform readers,\u201d Danny Sullivan, from <a href=\"https:\/\/blog.google\/products\/search\/more-content-by-people-for-people-in-search\/\">Google, said in a blog post<\/a>. \u201cMany of us have experienced the frustration of visiting a webpage that seems like it has what we\u2019re looking for, but doesn\u2019t live up to our expectations. The content might not have the insights you want, or it may not even seem like it was created for, or even by, a person.\u201d<\/p>\n<p> <a href=\"https:\/\/www.theguardian.com\/technology\/2022\/aug\/19\/google-will-modify-search-algorithms-to-tackle-clickbait-seo\">Continue reading&#8230;<\/a><br \/>\n<img src=\"https:\/\/i.guim.co.uk\/img\/media\/b0a33b367c62d35f19bbb3ea35875a8d65191dae\/0_477_7154_4293\/master\/7154.jpg?width=140&amp;quality=85&amp;auto=format&amp;fit=max&amp;s=0d3581ef9320f3c39d0c62189e7539ed\" title=\"Google will modify search algorithms to tackle clickbait\" \/>Content written to appear high up on web search results will be targeted with new changes, the company says<br \/>\nGoogle is tweaking its search results in an effort to prioritise \u201ccontent by people, for people\u201d and fight back against the scourge of clickbait, the company says.<br \/>\n\u201cWe know people don\u2019t find content helpful if it seems like it was designed to attract clicks rather than inform readers,\u201d Danny Sullivan, from Google, said in a blog post. \u201cMany of us have experienced the frustration of visiting a webpage that seems like it has what we\u2019re looking for, but doesn\u2019t live up to our expectations. The content might not have the insights you want, or it may not even seem like it was created for, or even by, a person.\u201d Continue reading&#8230;Technology | The Guardian<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Content written to appear high up on web search results will be targeted with new changes, the company says Google is tweaking its search results in an effort to prioritise \u201ccontent by people, for people\u201d and fight back against the scourge of clickbait, the company says. \u201cWe know people don\u2019t find content helpful if it &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"http:\/\/costops.com\/index.php\/2022\/08\/19\/google-will-modify-search-algorithms-to-tackle-clickbait\/\"> <span class=\"screen-reader-text\">Google will modify search algorithms to tackle clickbait<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":0,"featured_media":6738,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/6737"}],"collection":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/comments?post=6737"}],"version-history":[{"count":0,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/posts\/6737\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media\/6738"}],"wp:attachment":[{"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/media?parent=6737"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/categories?post=6737"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/costops.com\/index.php\/wp-json\/wp\/v2\/tags?post=6737"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}